TVS Srichakra back to pre-Covid levels

TVS Srichakra Ltd., one of the flagship companies of the $8.5 billion TVS Group, has returned to its pre-Covid levels of production of more than three million tyres and tubes per month, said P. Madhavan, EVP – Sales & Marketing. TVS Srichakra is one of the leading manufacturers and exporters of TVS Eurogrip brand of tyres for two and three wheelers and the off-highway segment. The company had faced disruption in production during April and May 2020 due to the lockdown. However, it is back to pre-Covid levels in production.

“For the last few years, we have been producing over three million tyres and tubes. Apart from the first two months, we are back to pre-Covid levels. We used this period to ideate new products for the replacement market. Most of it will be sold in the domestic market and rest will be exported,” he said.

On Thursday, the company announced the introduction of eight new high-performance tyres for motorcycles, two for scooters and one for e-rickshaw. under the Sportorq, Jumbo GT, Conta, Durapro and e-Durapro product series.

The Durapro series is now available in tubeless variants for motorcycles and scooters. Conta is a popular choice in scooter tyre segment and now comes in two additional sizes. e-Durapro series taps the commercial EV segment especially e-rickshaw.

“We have introduced over 20 new products in the recent past. To address the increasing demand in the post pandemic era, we are now launching these 11 new products that will add to our already extensive range,” Mr. Madhavan said.